Germany is located in central Europe and is the fourth largest economy in the world. It is an important transportation hub in Europe and plays a bridging role in existing European markets and emerging Central and Eastern European markets. Germany, as a large printing market in Europe and one of the top four in the world, has a total output value of 38.9 billion US dollars. According to output value, the top three printing industries in Germany are packaging printing, advertising printing, and commercial printing, accounting for 80% of the entire printing market.
Germany's printing exports amounted to 4.1 billion euros, with the main exporting countries being Switzerland, Austria, France, the Netherlands, and the United Kingdom; The import value is 1.8 billion euros, with the main importing countries being China, the United Kingdom, France, Poland, and Austria.
The printing industry is currently undergoing significant industrial transformation, with a surge in market share for functional printing and 3D printing, as well as enormous potential for digital printing, packaging printing, and label printing.
In today's fast-paced world, technology is developing at an unprecedented speed, and the printing industry is no exception. In order to thrive in such a dynamic environment, companies must not only adapt to the constantly changing environment, but also prepare and position themselves to thrive in this constantly changing environment.
You just need to look back at the past few years - each year characterized by global geopolitical turmoil or certain events that reverberate in global business - and you will find that broader markets are also changing and evolving, affecting every aspect from supply chains to employment. In fact, as we continue to get used to working in the context of these various challenges and evolutions, change seems likely to be the only constant factor we truly rely on when looking forward to the future.
So, for those of us who have to navigate the turbulent waters of the label and packaging markets, how can we start to navigate this unpredictable situation and ensure that our businesses - and even our industries - not only survive, but also truly thrive in the long term?
Big shots gather at the Drupa 2024 exhibition site
Our factory & products
EVA hot melt glue, PSA hot melt glue, PUR hot melt glue, Water based adhesive
If you want to learn about the equipment, consumables, raw materials, etc. in the printing and packaging industry, you can contact us or visit and exchange ideas at our booth.
Our Booth
SHANGHAI ROCKY ADHESIVES
BOOTH: HALL 4-D09
info@shrocky.com
